Iowa Business Blog

Thursday, September 29, 2005

Local directories: Your web site's key to success

You have a great web site and you have submitted it to the top search engines...but you are just not getting the traffic and page views you thought you'd get. What's the deal?

One way to solve this problem is to look and see where you are promoting your site besides the search engines. Have you listed your site with local directories? More and more people are using online local directories of businesses and professionals to find the service or business that is right for them. These directories typically feature business from one area...they are local. This means customers from near your business can find you if you are listed. Customers from your area are the most likely to call on you. Listing with local dirctories is usually very inexpensive as well. I believe you get a lot for your money with a good listing in the right online business directory. For businesses and professionals from Iowa, I recommend the Iowa Business Listings. The cost is just $180.00 per year and you get your own web page in the Iowa Business Listings as well as a lisitng with the Iowa Yellow Pages, a keyword searchable site. Best of luck with your web site endeavors!